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Student-run tourism magazine to launch website

SUNY Plattsburgh’s All-American student-run print magazine, DoNorth, will launch its website on Oct. 28, 2014. This is the first time the publication will go live on the Web.

The website, donorthmag.com, will run feature stories and articles and photography from each of the publication’s departments: Champlain Taste, Lakeside Canvas, Open Air and Northern Archives. By building the website, the DoNorth staff will also be able to create and share multimedia content alongside stories that appear in the magazine.

“I think the website will increase our readership and drive more people to read our magazine,” says Editor-in-Chief Yessenia Funes, “I hope it will attract local residents and businesses to read and advertise with us.”

The result of a unique partnership between the Adirondack Coast Visitors Bureau and the SUNY Plattsburgh Journalism Department, DoNorth: Touring the Adirondack Coast highlights the wide array of historical, culinary, arts and recreational tourism opportunities in the area to a growing destination travel audience. With high-quality photography, design and writing, the pages of DoNorth inspire travelers from Montreal, New York City and Boston to use Clinton County as a jumping off point as they immerse themselves in the Champlain Valley and the greater Adirondack region.

DoNorth is also an in-flight magazine on PenAir flights between Plattsburgh and Boston, giving student staffers a unique opportunity to create content for a real-world tourism audience. The magazine has twice been honored with an All-American distinction from the College Media Association, and the third and most recent issue, which is currently awaiting judgment, has been nominated for a CMA award for Best Magazine Sports Spread. DoNorth is published biannually, once per semester.

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