SUNY Plattsburgh Web Development Roles and Responsibilities

Web Development

• Overview
• Getting Started
• Policies
• Roles and Responsibilities

Web Teams & Groups

• Web Development
• Web Oversight Working Group (WOWG)

Resources

• Essential Questions: A Guide for Web Content Providers
• What Students Are Asking About Our Programs
• Writing Effectively for Search Engines
• Suggested Reading List

Style Guide

• Guidelines
• Checklist

WIDGET

• Users' Manual
• Development Server (Password Protected)
• Production Server (Password Protected)

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Roles and Responsibilities In the Web Development Process

Content Providers

What Do Content Providers Do?

The most effective content providers are strong writers who are willing to learn how to write in a web format.

These important individuals may or may not have technical knowledge about website design and development, but they are adept at communicating with their audiences - at establishing a real connection with readers, engaging them and encouraging further action.

Content Providers are responsible for keeping the information in their areas up-to-date and useful to the target audiences (primarily current and prospective students, but also including college staff, faculty, prospective faculty, and local business and community members).

The role of the Content Provider includes the following responsibilities:

1. Adopting an attitude of goodwill toward the development process.
2. Checking the web pages in their areas of responsibility regularly to ensure that content is accurate, current, and in accordance with the website standards and guidelines.
3. Making or requesting changes through the Web Editor or Web Operations Assistant as needed.
4. Following the website policies and processes designed to ensure website integrity and positive user experience.
5. Maintaining a dialogue with the Web Editor regarding website needs for their areas.
6. Responding promptly to inquiries from web audiences, whether received directly from the website or as referrals from the Web Editor.
7. Notify Web Editor or the Web Operations Assistant of changes made on the production server.

Web Developers

Web Editor

The Web Editor oversees site design and content development on a daily operational level, and evaluates readiness for publication.

The Editor's principal responsibilities require him to:

1. Assist campus stakeholders in building effective and strategic web sites, enhancing the look, content and user-orientations that the Web demands, and editing their proposed Web material to ensure greatest user satisfaction
2. Work closely with the Director of Marketing primarily to
   1. use the Web for building personalized, integrated, and strategic relationships between the college and external constituents;
   2. support recruitment;
   3. maintain a consistent image/identity representation for the college; and advance the greater strategic initiatives of Plattsburgh State.
3. Work closely with Computing and Media Services staff, particularly the Web System Administrator

Web Operations Assistant

The Web Operations Assistant work closely with and reports to the Web Editor and the Director of Marketing & Publications.  

Web System Administrator

The Web System Administrator ensures proper operation and management of College Web servers, and provides programming services as needed.

Questions, Comments, Suggestions?

If you have questions about SUNY Plattsburgh web policies, or want to learn more about how to write for the web, please contact:

Office of the Web Editor
Daniel J.S. Lewis, Web Editor
Phone: (518) 564-3977