Resources for Marketing Majors
General Resources on Marketing
- For the Marketing Virtual Library, go to: http://www.knowthis.com/
- For Marketing tutorials on how to write a marketing plan, how to do a market study, go to: http://www.knowthis.com/general/marketplan.htm
- For marketing templates, go to: http://www.marketingpower.com/content638.php
- For helpful marketing information from marketing consulting firm, go to: www.marketingsource.com
- For useful marketing research information, go to: www.researchinfo.com.
Includes directory of marketing research companies; employment board; marketing research software demos; marketing research calculator for incidence rate, response rates, confidence level, and sample size; marketing research articles, legislative issues, and step-by-step instruction on how to create online surveys.
For more information about the marketing program at SUNY Plattsburgh, or to arrange a campus visit, please contact:
Dr. Nancy J. Church, Chairperson
Department of Marketing and Entrepreneurship
Office: SBE/CS Room 208
Phone: (518) 564-4169
101 Broad Street
Plattsburgh, NY 12901